Lessons in Rejection

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The Cleveland Cavaliers, Detroit Red Wings, Baltimore Orioles, Sporting Kansas City, Indiana Pacers, New Orleans Saints & Pelicans (among others pictured above): what do these represent?  All, the latest and greatest clients of Sponsorship Buddy Inc.  I, as the lead hunter, should be out celebrating in the streets to land these huge, globally embraced and recognized team brands as clients of our disruptive new platform, right? Not so fast, my friend.

Early entrepreneurial life is not glamorous (nor is the sports industry).  Over the past 20 months, I’ve had to learn all kinds of new skills, competencies, and levels of resiliency and discipline.  I set out with a goal of transforming the sponsorship industry in much-needed fashion for the better to help create more transparency, streamlined communications, a better client experience and improvements in quality of life.   In doing so, I hoped to make my mark as an innovator, disruptor, and difference-maker and put it all on the line to do so (personal life, relationships, financial stability).

Full disclosure, it’s been the most challenging period I’ve had in life and there have been some big ones.  While persistently searching out believers in my network, I’ve been aggressively pursuing careers and been so close on fantastic opportunities in sports or tech in Denver, San Francisco and here in Salt Lake City, only to be passed up on at the finish line.  My closest contacts have seemingly written me off while it’s been impossible to fight off bouts of despair, depression and not feel like a failure.

One of my key strengths is my resiliency, persistence, and aversion to quitting.  I thought the industry would snap up this relatively inexpensive tool but learned that it was going to take completing the marathon to change the game.

Back when we were looking for our 1st major league client after the Utah Jazz (beta customer of ours), I leaned on my former group in the Memphis Grizzlies, who have been notably innovative.  In speaking with Mya Donald, activation lead for the team, I said something along the lines of, “I know this is new and daunting, but this can not only put the Grizzlies on the map as a leader in the space, but do great things for your careers.” The Grizzlies bought in, embraced the tool, and four weeks ago, Mya was on-stage as a finalist at NBA league meetings citing us as a key piece to the team’s peer-nominated Relationship Management Program of the Year.  To add validation, the winners of the award, the Cleveland Cavaliers, known not only for being runner up in the 2016-2017 NBA Finals, but also for a notable Goodyear Jersey Patch Campaign and innovative 365-day activation approach have followed suit as our 5th client in the most innovative of all sports leagues (NBA).

Taking excerpts like these to market, we’ve now established ourselves as an industry-recognized brand with success stories throughout the major and minor leagues, not to mention being in the process of signing our 1st brand and agency clients.   We accomplished our set growth and vesting goals a year ahead of time and have solidified our brand and platform as a force with huge upside from here while maxing out my equity shares in the company.

As we look to solve the sponsorship industry’s communication issues one client at a time, I’ve realized that I have a long ways to go to become a great communicator myself.  I realized that my emails, like everyone’s texts or emails from time to time, can be misinterpreted and come off the wrong way.  Instead of leaving tone, reasoning, and objectives up for interpretation, I insisted on a face-to-face meeting to speak my mind, and after a 2nd fishing trip meeting to close out the summer and further collaborate on ownership stake and employment terms. I’m now about to be in a much more secure place while being in control of day and destiny.

Lessons learned: don’t take rejection to heart.  It only takes one (you).  Even when everyone else loses faith in you, what you believe in and set out to do, you can accomplish anything with determination.  Be mindful, self-reflective and don’t be afraid to ask for constructive feedback, advice or someone else’s time to hear you out.

“Ducks Fly Together:” #MotivationMonday Lessons in Confidence

Believing in who you are is key!

I recently queued up D2: The Mighty Ducks. Regardless of whether you played or liked hockey, my generation beloved the Mighty Ducks movies as kids.  In a tumultuous time like this one, consensus towards the greater good is seemingly impossible.  We can learn a lot by looking back on the once lovable loser Minnesotan kids, who banded together with others of all shapes, colors and sizes from different corners of the U.S. to defeat the bullies of Iceland in the Junior Goodwill Games finals after Coach Bombay centered himself as a leader.  It wouldn’t have happened without believing in the power of instilled confidence.

Personally, I grew up in an achievement-oriented household where I was encouraged to participate (and well) in all kinds of activities.  Some I didn’t like ie. choir and piano.  Others I loved ie. sports – I played four competitively into high school, usually among the top performers on my teams. Hockey would’ve been one had I moved back to Minnesota sooner (my friends were deep into travel hockey by 4th grade).

My folks went to top universities and academics always came 1st – getting into a great school was priority #1 and I had only a decent handful of B’s into high school. I had an outgoing personality and friend groups beyond just the “popular” group.  Despite all the accolades and activity time, I often felt alone and a failure – especially in high school.  If it weren’t for my parents always having my back though, where would I be?

Granted, some of this might be the result of a competitive, achievement-oriented culture. Sure, there were plenty of good teachers who pushed and encouraged.  Coaches on the other hand, not so much.  The dads were more often than not solid, albeit biased towards their kids (as mine was). Winning was common and the times were loose and fun.  It was into high school that the paradigm shifted.  If you didn’t dedicate yourself to the “system” of that specific sport and all the workouts and family politics year-round, then you were missing out regardless of talents demonstrated.  Lesser “system” athletes focused on 1 sport and were anointed “golden boy” status over others successfully competed for their school in multiple competitive sports.

One would think that high school coaches (and teachers) are there because they care about giving back and developing life achievers.  Egregiously, as far as many were concerned, it was all about their ego and attitude coming from doing it the same way for awhile, their image or winning at small fill-in-the-blank hamlet town. “I could care less about what you’ve done or who you are, it’s my way or the highway.” Small-minded small-ball!

I remember going into horrific shooting or hitting slumps.  I would go home, shovel off the snowy driveway and night and shoot until I couldn’t see or get my dad to pitch until he couldn’t throw.  It didn’t matter though as next to ZERO encouragement or support was offered from coaches.  How are you going to succeed when you’ve got it stuck in your head that if you miss ONE shot, you’re back on the bench?

I went to Duke basketball camp two years in a row around national championships and learned from the best and a master motivator in Coach K. Despite Duke being the model for our “system,” I ended up losing out on the last varsity roster spot to the handicapped “system” guy. I walked off after not even logging a play in the game for my last playoff baseball game after starting every career game.  Can you get any more of a slap in the face?

The teenage years are the most volatile and when you’re offered nothing but negativity from those that are supposed to lift you, how can you succeed?

Fast forward to college. I was DONE with high school and the work paid off as I got into every school I applied – except getting waitlisted at the one I thought I was meant for (of which my dad attended).  Gone went the nurturing offered by the home-front and in came freedom and autonomy of quasi-adult life.  College offered the ability for anyone to re-invent oneself.

The times were exciting but the bar was set for failure – proven achievers used to near 4.0’s like myself now found themselves in the “C” range, barely scraping by.  I remember taking a physics class of which I had no business being in having not taken calc and getting something in the neighborhood of an 8 out of 60 on an exam despite serious studying!  My GPA after the 1st semester was near suspension level.  I found out about the verb “South Foresting,” from the parking garage famous for university suicide, the ultimate failure feeling put into action.

I pushed it to the limit, developing association with the “leaders and best” among the “Leaders & Best,” in the Mud Bowl and Greek scene and our acclaimed football program, and lots of time not only on the beer pong table, but in the and classroom and library.  I started to find myself while I kicked it into gear and started competing toe-to-toe in everything on campus and internally started to realize was that I could hold my own (despite the top-notch acumen of the competition).  Confidence brimmed internally and externally and peaked – I was on T.V. on the sidelines, and in the “alpha” social, competitive limelight otherwise.  I had not only survived, but thrived in many senses and graduated with a double major.

Pro

The door into the sports industry is revenue generation and all of a sudden, re-invention had to happen again.  A 99% rejection outcome became the norm and the hurdles were steep in Inside Sales – the “chop shop” of weeding people out. I buckled in, outworked and out-performed my peers after some trying, tough times in a faraway, disaster-ravaged market of which I knew 1 person. I quickly learned what having no culture and a boss departed for punching someone in front of his employees to understanding what a thriving, motivating, positive team-oriented culture felt like.

Fast forward ten years and two grad degrees of which I pushed myself to the limit further, It’s taken many sacrifices, disappointments and failures.  Every B-school will pound in how and stress the importance of leadership and “culture” in the workplace.  Interviews for those impossibly in-demand positions too often yield comes with a boxed, burnt out “work hard play hard” answer when asked about culture. Failure to read the warning signs equated a horrific toxic work environment of which I was thrown in and left for dead, getting picked at by the buzzards daily, where the standard of excellence was driven by egotism and narcissism over any sense of new ideas, morality or ethics.  Put up, shut up and fall in line the sake of the deal.

I’ve now learned the hard way and realized what Michael Thompson learned over 38 years – confidence isn’t about self-promotion, it’s about listening, and feeling comfortable applying and promoting others’ winning strategies to build their trust.

In D2, Gordon Bombay went “Hollywood” and got too caught up in the glam and the image, forgetting who he was and what he had learned along the way.  Before it was too late, he traded the suit for the Ducks jacket and got back to where it began.  He encouraged his kids to do what they did best, believing in each in the highest pressure situations despite dirty play and tactic traps laid by the opponent. In the end, the team banded together and won it all for the good-ole U-S-of-A thanks to being confident in who they were and what they could do.

Life isn’t a Disney movie or a sport, but the message is one we can all learn from.  Believe in those around you and express encouragement – we can all benefit in the end so much more than maintainging a fixation on our own self-serving agendas.

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D2: THE MIGHTY DUCKS, Emilio Estevez, Colombe Jacobsen, Shaun Weiss, Matt Doherty, Marguerite Moreau, Joshua Jackson, Justin Wong, etc, 1994.

Transparency spooks! From ghosts to football, an economic shift to the apocalypse.

Transparency spooks and how it’s moving forward in football, business and life. Apocalypse now?

If you’ve missed me of late, I’ve been blogging about the latest sponsorship news and best practices.  We also took a quick “secret shopper” trip to the thriving metropolises of Nephi/Ephraim/Nebo, Utah, stopping at one of the more said-to-be haunted destinations of the area in Leslie’s Family Tree where the Mormon pioneers of yesteryear clashed with the Native Americans.  I’ve done the research and I’m a believer in transparency – which goes beyond unexplainable paranormal phenomenon, but is increasingly and readily applicable in the sports business and our collective impending future.

“The Game” & Beyond

I just got off the phone with a friend and client of mine in Glenn “Shemy” Schembechler, son of the legendary Michigan coach Bo.  Bo learned everything he knew while coaching under Woody Hayes, who would later become his biggest rival.  Both Michigan and that one state school in Ohio largely played the same way for many years.  Everyone knew that both teams were most likely to run the ball on 1st and 2nd down and throwing if need be on 3rd down.  No frills or surprises, they’re going to rely on brilliant strategy and execution to beat you with tough, talented athletes who believe in their schools’ and coaches’ native credos.  Stop it if you can (sorry, the numbers say you likely won’t as both schools are at the top of the alltime recordbooks).

Shemy, who soaked in all that football leadership along the way and utilized it as an NFL scout, has launched GES Advisory Company, designed to utilize the aforementioned institutional knowledge to benefit aspiring high school football players.  His goal is to give high school athletes the chance to play the sport they love in college (he can be reached at: gesadvisory@gmail.com).  Compared to other recruiting services, he goes much deeper when it comes to taking athletic measurements, gauging mental “make-up” and academic interests, and finding a scholastic fit from the “Power 5” schools on down the collegiate chain. 100% success ratio.  To maximize effect from both a hand-to-hand combat success coupled with today’s demands of information transparency, he’s partnered with Sport Testing, a Canadian company with hockey (including NHL) success stories to build on, patent-pending and coming to you soon.  Sport Testing, “the leading provider of sport specific player testing and a developer of athletic assessment technologies,”has developed equipment shown to be the most accurate in gauging athletic performance. It also has created a database to share this data, serving both the athletes and properties.

Man, I wish it existed back when I was playing!  I was always in-season playing a different ball sport and wasn’t taught the right track technique to run a good 40.  My recruiting service was my grandfather with our team highlight VHS tape knocking on the doors of his alma mater to get me a meeting (not that I would’ve made a different school choice).  5 Star football players who get a verbal offer don’t realize that it has no legal binding, nor does that official offer they received. Now, the gap is being bridged.

The Interview

I just mustered the best 30 minute phone interview perhaps I’ve done to date with Project FANchise to be President of the Salt Lake Screaming Eagles football team by mapping out and checking off what I deemed were the success criteria necessary for the position of my dreams. With the CEO in call 1 before he had seen my resume.  I didn’t do it to work with just another minor league team – this is the 1st ever fan run team.  Everything has been voted on by the fans from the city (they’ll be playing at the Maverik Center, where I worked and of which I had the endorsement of the President I was under) to G.M., head coach, logo and even play calls.

This group (an entrepreneurial mix of tech entrepreneurs, digital, NFL and sport business vets) has crowdfunded opportunities for fans all over the world to get involved with the Screaming Eagles.  Yes, the opposing team might know what’s coming, but can they stop it?  The point is, it opens up the dream of getting involved in what you were/are most passionate about to the masses, where the barriers to entry are the most extreme of perhaps any industry.  Typical sports jobs field hundreds if not thousands of resumes per open position.  This doesn’t even touch on how hard it is to become a professional athlete nor begin to speak to the struggle to excel once you get in on the business side when you’re making peanuts while competing with the hopes of countless others to be G.M., etc. someday let alone keep your current job.

What Project FANchise is doing is to utilize digital transparency that social media has provided us all to develop a competitive advantage – it’s giving live “recruiting tape” to not only to the players, coaches and G.M.’s looking to make a pro impact and move up the ranks, but also to Joe Schmo the fan as well (who can be G.M. for a day for $500).  As the Bo’s of the world have stated, “those who stay will be champions.” Brilliant execution can open up big doors of opportunity.

 

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Salt Lake Screaming Eagles – brought to you by the fans

Apocalypse Now?

All over the place, transparency has become apparent and the effects are rampant. It’s what went into the food we eat and the companies making it.  It’s social media.  It’s the manual processes in life that are being replaced by automatic processes that can share valuable data seamlessly.  We’re starting to realize that sitting in traffic for an hour to commute to shuffle papers and sit in abusively boring meetings all day isn’t always the most productive or efficient way of doing business.

According to the Martin School at Oxford, 47% of today’s jobs in the U.S. will be replaced by artificial intelligence and robots within the next twenty years.   Like the farmers of yesteryear, collaboration will likely create new opportunities.

Or, maybe Terminator was correct and machines are coming to bring about the apocalypse.

Maybe I wasn’t named the 1st President of the Salt Lake Screaming Eagles (someone else got the gig who had been a Minor League Baseball CEO).  I know where I align when it comes to complaining vs. solving come the next apocalypse.  How about you?

Maybe you’ll become the next lost soul tragically left behind to walk between worlds.

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The Terminator fighting the apocalypse with automatic weapons

 

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“The Woman of Bachelor’s Grove”

 

New Salary / Overtime Rules: Ramifications Faced in Sports, Sales & Life

The state of our economy has pivoted in a big way. My story and strategic recommendations.

After a happy holiday season back on the home front, I returned to the office and found myself suddenly unemployed and lucky I didn’t pull the trigger on buying my first place. Despite contributing millions to the company’s bottom line, I was sent packing in preparation of a major recent legislative decision: the United States Department of Labor’s changes in the Fair Labor Act (FLSA) basically doubling the salary required for exemption from overtime pay requirement.

What the U.S. government initially intended to have benefit the employees of the country proved quickly capable of doing the opposite. The legislative decision will have profound effects for employers and employees in every sector. I gave up the chance to follow in my grandfather’s steps in playing collegiate football at his alma mater, instead choosing to go to the University of Michigan and get involved in the business side of the sports industry, which has largely operated on a pay / volunteer to play system – especially for those looking to get an initial foot in the door and possibly a salaried job. 13 years, three degrees, countless unpaid internships, and five sports later, I have seen all sides of the system that capitalize on a huge surplus supply of candidates hungry to sacrifice for the sake of experience in pursuing a life passion. Operating budgets outside of player-related expenses are shoestring.

Our shared economy had already been skewing towards the freelancer, intern, or (fill in the blank) way to avoid paying a minimum annual salary of $47,476 of which up to 10% of that can come from commissions. The game has now changed in a big way especially for those regularly putting in 40+ hours per week or tied to commissions and lofty revenue goals. In sports, this affects everyone in a big way by threatening profits. Yes, winning may be the goal, but it is still a business.

Gone are the days a salesperson would pick up a phone book to sell. The NBA’s consulting arm, Team Marketing and Business Operations (TMBO), launched in 2000 by the likes of Bernie Mullen, Bill Sutton, and others under the direction of commissioner David Stern.  16 years later, it is still setting the industry standard for best practices by compiling, analyzing, developing, and communicating winning ways to generate results to all teams.  Despite convergence, when it comes to sharing and training, the standard and disparity between leagues are still vast along with revenue disparities largely due to differences in media rights,another dynamically evolving area of concern for organizations.

Collegiate athletic departments have even more of an issue because they are oftentimes public institutions that cannot legally pay commissions and operate under uniquely governed legislative circumstances. Where will those hundreds of thousands of extra dollars come for those hundreds of small schools? The answer is grim: more sports will be cut while scholarships and jobs are lost.

Sports and sales in general will have to pull best practices of training, onboarding, and technology from other industries to become more strategic.  Proven practices include maximizing the number of two hour blocks without distractions or diversions.  Prioritizing one’s day with the most important tasks early, check email twice per day at 10 and 4 and schedule 2 hour blocks to get in rhythm on calls.  Schedule outside meetings on one day or early/late in the day in coordination with commute.  Eliminate/trim meetings and being on the clock on game day unless necessary.

“Frankenstein” solutions involving a mishmash of workflow technology will no longer work because the returns for the employees and organizations will be inefficiently surmised. Knowing this, one company I have chosen to get involved with is Sponsorship Buddy, which pulls best practices of marketing automation, cloud services, and project management to rights holders and clients alike into one intuitive platform. Such a solution has proven to take staffs from reactive and day-to-day to strategic saving thousands of hours while providing process transparency and great calculated ROI / ROO.

On the surface, average salaries are sure to rise in correspondence, however, the ramifications will be widespread and force us all to become more calculated and strategic.  How will you adapt?   

Here are a few more takes on the matter:

USA Today: “A new expense looms for college athletic departments”

FanGraphs: “Major League Baseball and the New Overtime Rules

The Migala Report: “Did this cost your salespeople money?”

If you have caught on to any outside or developing trends, tools, or techniques to best capitalize on the circumstances, I encourage you to share them here.